Here are the stages of our magazine advertisement creation:

Step One
We decided on our photograph early on as we loved the aesthetics and composition of the photo and the significance of using a rose plays a big part in not only our video but also our digipak and brand identity. The choice of font was reasonably easy as we communally liked the scratchy, casual characteristics of it. We felt that it would fit well with the music due to the laid back and morbid feel of the song, and it also compliments the topic of the image perfectly.

Step Two
After organising the general appearance of the magazine, Alysha decided that the bottom half would consist of quotations and star-ratings from official powerful companies that would be recognisable to the viewers. This makes the advertisement a lot more realistic as artists are always wanting to show their competitors what the music industry have said about their work.

Step Three
After this, Alysha added the iTunes logo in the bottom left-hand corner to once again add realism to the advert. Every song and album that is officially released on a wide global scale is available on iTunes for purchase in return for money. This means that by adding a reference to the album being available on iTunes shows how globally widespread the album would be.Alysha also added the band's website at the centre bottom of the advert to publicise the band. On the bottom right-hand corner the HMV logo is visible, this is because the album would be purchasable in this music store chain as they have 73 branches in the South-East of England alone.

Step Four
By moving the rose to the left a little, it left more room for an image of Claire as she plays the main part in the music video we felt it would be very appropriate for her to star on the digipak cover as well. By altering the opacity of her face it helps to create an eery vibe which adds fear and curiosity to the viewers. Morbid curiosity plays a large role in our work as the topic is always upsetting and brutal.
DEFINITION OF MORBID CURIOSITY: morbid curiosity is an example of addictive curiosity the object of which is death, violence, or any other event that may hurt you physically or emotionally, the addictive emotion being explainable by meta-emotions exercising pressure on the spontaneous curiosity itself.
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